Стать AdWords certified
AdWords
The AdWords exams cover basic and advanced advertising concepts, including campaign set up, management, and optimization. To become AdWords certified, you'll need to pass the AdWords Fundamentals exam and one of the other AdWords exams. You can demonstrate your expertise and help your company earn the Google Partner badge with an AdWords certification.
Критерий завершения
получила сертификат
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Google Partners AdWords Fundamentals (path)
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Экзамен AdWords Fundamentals - первая попытка
AdWords Fundamentals
This exam covers basic and intermediate concepts, including the benefits of online advertising and AdWords, and best practices for managing and optimizing AdWords campaigns.
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Introduction to AdWords.
Learn about the benefits of online advertising and AdWords, Google's advertising networks, and how AdWords works.
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Campaign management
Learn about AdWords campaign structure, targeting, and bids and budgets.
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Measurement and optimization
Learn about metrics and tools to measure and optimize campaign performance.
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Search advertising overview
Learn about search advertising trends and opportunities.
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Set up your Search Network campaign
Create an effective Search campaign for your marketing goals.
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Showing your ads
Learn about keywords and targeting on the Search Network.
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Search Advertising online course
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Экзамен Search Advertising - первая попытка
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Determine your bid and budget
Choose the right bidding strategy for your marketing goals.
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Manage your Search Network campaign
Use the right tools and features to run your Search campaign.
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Measure your Search Network campaign
Get the data you need to track your campaign performance.
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Monitor your Search Network campaign
Create and understand AdWords reports for your campaign.
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Optimize your Search Network campaign
Get strategic advice to help you make the most of your campaign
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