General
Ecommerce Analytics: From Data to Decisions
говорят необходимы первые 2 уровня, ну а мы поедем дальше...
Goal Accomplishment Criteria
до завершения курса
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Introduction to Ecommerce Analysis
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Course overview
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Using the measurement plan
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Reporting vs. analysis
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Analysis preparation
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Next steps
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Assessement
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Understanding Customers
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Traffic source analysis
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Multi-channel analysis
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Customer profile analysis
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Summary and takeaways
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Assessement
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Live Event
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Live Event
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Understanding Shopping Behavior
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Enhanced Ecommerce overview
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On-site merchandising analysis
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Shopping behavior analysis
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Checkout analysis
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Summary and takeaways
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Course summary
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Assessement
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